Thursday, June 30, 2011

Check +1 Reporting in Webmaster and Google Analytics

June has been big month for Google, in this month Google introduced the +1, Google Voice search, search by image, Instant pages then Google+ and now +1 reoprts in Google Analytics and Webmaster.

Now you can check the search impact, activity and audience reports in your webmaster dashboard.
  • Search Impact report will tell you how +1 brings the organic traffic to your website. You can compare the clicks and impression for pages of your website.
  • Activity report will tell you how many times people +1 your website pages.
  • Audience report tell about the geographic and demographic information of users who +1 the pages of your website.
+1 for Google Analytics
You can find the +1 report at Visitors section under Social category. In social category you will see the Engagement, Action and Pages reporting section.

  • Social engagement report will tell you visitors behavior who come from social networks. Like how much time they spend on website, no. of page views etc. It's quite similar to content section in GA.
  • Action will tell you total no. of social actions performed on your site, social action means +1, Facebook share, Likes, Tweets, Social Bookmarks etc.
  • Social Pages tell you about those pages which got the highest number of social actions.

Wednesday, June 29, 2011

Introducing Google+, Google Killer for Facebook

"I don't think people have change that much in thousands of years and i think that they're still fundamentlly drive by same thing, same internal desires, same hopes" these were the begining lines of Google+ video, which are 100% true.



Google lunched the most awaited social media project with Google+. Google new attempt in social networking. Before this we had seen Orkut and Google Buzz but both could not get success in engaging the people. We hope Google+ will be killer of Facebook which is not at all easy. Some of the features of Google+ are Circles, Stream, Hangouts, Instant Upload, Sparks and Huddle.


Google+ Circles
Sharing the right staff with right people. You can share the stuff only with the people in that circle. You can create the specific cirlces which include your college friends, family, Office colleague etc, something like Facebook gropus.

Google Sparks
Share the things you passionate about, things you like the most.




You can read more about the Google+ at Google+ Learn more and can read the entire post at Google Offical blog

Wednesday, June 15, 2011

Introducing Google Voice Search, Instant Pages and Search by Image

Yesterday was big announcement day for Google. At Google Inside camp, Google announced the Google Voice Search, Instant Pages and Search by Image. In few weeks Google will roll out the all services.

Google Search with Instant Pages
Last year Google launched the Google Instant for quick search result. Google said, people type less and read more and Google Instant will provide more fast search results than ever. No doubt Google Instant is much faster and Google is working on Instant to make it much better.

Instant Pages are Google next innovation to make search results faster. Yesterday, Google gave live demo on how Google instant pages are faster than earlier pages. Google showed the speed of both pages live on two different browsers, below you can see the video about instant pages



How Instant pages works?
If you are curious to know, how Instant pages works and how you get such fast result, then here is secret. In instant pages, Google will pre-load the first search result, if it's confident that user will clik on the first search results. Google will not only download the basic HTML file but will download the all images and even execute the java script before user click on search results.

In few week Instant pages will be available on Chrome beta


Google Voice Search for Computer
Google take one step next to Instant. Even if you don't type on Google search box but with Google voice search you can see the search results. It's very simple just click on voice image in search box, speak about what you want to search and you will see the search results for what you said. Below watch the video of Google Voice search.



Google Search By image
This is opposite of Google image search, suppose you saw an image and you want to know about which place, logo, brand this image is. Now it's simple just drag the image on Google image search box and you will get the best possible information about that image. Below watch the wonderful video of Google search by image.



Wednesday, June 8, 2011

Top 10 Keyword Research Tools

Keywords research is one of the most important task in search engine marketing. Whether you are doing SEO of website or planning for PPC, keywords research and selection of keywords play a major role in success of project.

You should have good data about what keywords people are searches monthly and globally releated to your business and services. What is competition for these keywords and how much money you have to spend for each keyword. There are lots of tools for keywords research but top 10 keywords research tools are:


Google Adwords keyword research tool
Google Adwords keywords research tool is one of the best and most used tool for keyword research. Google Adwords keyword research tool provides the total no. of searches for keywords globally and locally.



You can filter the keyword search country and category wise. Also can get the data for keyword search for device type and further you can filter the keyword searches as minimum or maximum search volume.


Google Insights for Search
Google insights for search is wonderful tool to find the insights about search. You can search the keywords search from the time ranges and location wise. You can see how keywords search has increased or decreased in a given period of time. In my previous post you can read more about Google insights for search.


Google Trends
Google trends is another good tool for keywords research. You can search mulitiple keywords in Google trends and can comapre keywords searches for each keyword.

Google Correlate
Google correlate is the latest keywords tool introduced by Google. Google Correlate finds search patterns which correspond with real-world trends. You can check the popularity in search terms over a time in Google Correlate. Google Correlate is like Google Trends in reverse.

Wordtracker
After Google keywords search tools, Wordtracker one of the best tool for keyword research. Worldtracker offers free as well as paid keyword research services. Only Google can offer free things in internet :). But still wordtracker is trusted and used by lots of online marketer.




Seo Book Keyword Research Tool
SEO Book keywords research tool is mainly powered by worldtracker but suggests good keywords search results



SEMRush

I like this tool for both PPC and SEO purposes. This tool show the organic keyword ranking and average cpc for keyword. You can use this tool for free of cost but to get better services you need to spend some dollars.

KGen
KGen (Keyword Generation) is Mozilla Firefox powered tool and allows you to see what keywords are strong on visited web pages for search engines.


WorldPot
Worldpot is another free keyword research tool and provide good list of keywords searches. Good thing about worldpot is it provide you exact daily and total daily searches for keywords.


Twitter Search
Twitter search is also a good tool for keywords search. You can get idea how many people are talking about product and services related to your business.