Saturday, November 27, 2010

Have you Tried Slash Tag in Blekko

Blekko Slash the Web

Slash Tag allow you to see the results which you want to see in search result. Blekko Slash tag allow you control the spam and will show you only those results which you want to see.

For exapmle if you are searching for fashion photographer you will see the result for fashion photographer. But if you want to see the only search results for fashion photographer for Models you can use the slash tag in search box as

Fashion photographer/Models

Also you want to see results only for New york, You can further make search more specific by using one more slash tag as

Fashion photographer/Models/New york

So now you will see the results only for model fashion photographer from Newyork.

In Blekko you can find hundreds of Slash tags also you can create your personal slah tag.

At Blekko We hate Spam

If you are not happy with some search results you can mark them as spam, so you will not see that result again. Also you can the rank of your website or search search results by clicking the SEO in search query.

Watch all detail and feature about Slash Tag in Blekko video given below.

Friday, November 26, 2010

How to Find and Share videos in Twitter

Twitter Video

Now you can find and share the videos in Twitter. Twitter new feature allows you to find videos people are sharing in Twitter. Its very simple, click on @Timeline at your Twitter Home Page and see the box icon on the end right hand side the tweet, it will show its a video, click on it and see the video tweet. And if you want to share the video, you can use the You tube URL shortner tool.

YouTube shorter Url is http://youtu.be/[videoID], in videoID past the video id of You Tube video. Every YouTube video has unique id, which is the last digits of video. For example, Eagle Video "Peaceful Easy Feeling" url is http://www.youtube.com/watch?v=LqOU2ox_tk8
This video id is LqOU2ox_tk8. I love this song, hope you will enjoy :).

Wednesday, November 17, 2010

How much you know about Google TV ? What Exactly Google TV is ?

This Fall Google is planning to launch the Google TV, may be near to this Xmas. Google TV is one of the biggest revolution in TV and Internet world. In Google TV you can watch your daily shows as well as you can browse the internet as you access in your laptop. You can read what Google said about Google TV at Google TV launch time in my previous blog post.

"TV meets web. Web meets TV".  Google

But what exactly Google TV is and how does it work ?

Google TV is not a TV, it's a software, it is Nexus software made by HTC which runs the Android. It's a software and has to be installed in the hardware.

In order to see the Google TV you should have

Set top box by Logitech, Sony Television with blu-rayer player and an upcoming Dish box. With Google Chrome and Adobe flash player 10.1 you can access the Google TV. You can chat with your friend, can search and watch the videos online.

Features of Google TV


Cell Phone as Remote Control
You can use your iPhone or Android as remote control channel of your TV. You can use more than one cell phone as your TV remote control.

Never Miss a Show
In Google TV you can watch more than 40,000 TV shows and movies with Netfilx or Amazon on demand monthly rental services.

Complete Entertainment Device
Google TV is not a TV now you can browse internet, listen music, watch video and access photos, favorites games on your TV. You can access more than 50,000 application available on Android in your TV

Custom Home Screen
Google TV will provide you custom home page, where you can access your favorite website, channels and shows.

Tuesday, November 16, 2010

Hotpot, Google New Recommendation Engine for Places

Today Google launch the Hotpot, a location based search engine. Hotpot is a personal recommendation engine, which will show you the reviews, rating of places you and your friends had visited. For instance if you have not been Bangalore before and want to find some good North Indian Restaurant, you can use Hotpot.

At Hotpot you can like a place you had visited, you can give rating about the places and can write your review about that place. Also you can save these places, so that you can find these places easily. Hotpot use the Google Places data and show the rating and reviews of you and your friends. For example i search  for North Indian Restaurants and i get the results as:


You can login to Hotpot by using your gamil account and can make separate profile or nick name for Hotpot. It's a good move made by Google and benefits the small business and local business. Even for user recommendation, rating and reviews will make the places more trust worthy than before.

Facebook Launched Modern Messaging System, a New Messaging System

Facebook launched the modern messaging system and it's not email. In Modern Messaging there will be no subject lines, no cc, bcc and you can send message clicking on enter tab. Facebook said, your messaging should feel like human conversation. So in modern messaging system will be informal, simple, seamless and immediate.
 Some of the unique feature of Modern Messaging are:
Seamless Messaging
Your friend or to whom you want to send message can get the message through any medium. You can send them message through Gmail, yahoo, hotmail etc. Facebook providing @Facebook.com email address to everyone who is using Facebok. So you can share mail with your friend, whether they are on Facebook or not.

Conversion History
In Modern messaging all of the message you shared with your friend or with anyone get saved on a single conversation. All of your message, chat, email get saved in single place. You can see everything you had discussed with your friend in single conversation.

Social Box
In new message, your Inbox will contain only those messages which send by your friend. The person to whom you don't know, his message will save in other folder. Also you can block anyone or any email from sending messages. Facebook said we want conversion between people not subject, in social box you see the conversation between you and your friend, not subject.



Facebook is launching Messages and email addresses gradually and in few days or months you will get your Facebook mail. Once you receive invitation you will be able to start using Modern Messaging, a New Messaging System.
Don't miss to watch Facebook Video on New Messaging System.

Monday, November 15, 2010

Path- Introducing Personal Network



Path, new Social Network or Personal Network
Today world get a new personal network website Path. Path is about personal Network, where you have friend limit of 50. Unlike Twitter, Facebook, Path will not allow to make personal networking with more than 50. Path is place where you can share pictures, places, things to only those friends who are very close to you. Path give more stress on Personal Networking than Social Networking.

"Path is a place where you can be yourself."

"A place to be yourself and share life with close friends and family. The personal network doesn’t replace your existing social networks – it augments them."  Path

Path said we chose only 50 friends based on research which suggest 150 is maximum no. of friends a human brain can remember at any given time. Path is available from the App Store on iPhone. Mainly Path is used by user who have smart phones. You can login to Path here.

Still in India there are very few percentage of people who have Blackberry, Android, iphone. But Path also allowing other phones to use their website, so not big issue. Let see how much path will get success in their Personal Networking.

Tips for Directories Submission in SEO


In off Page optimization, Directories submission plays a vital role in link building. Some companies provides the directories submission services. Like manual directories submission to 500 or 1000 directorates. God knows what types of directories they are :)

Question to concern is which types of directories you have to submit your website. There are two types of directories free and paid and they can offer one way linking, two way or reciprocal linking. Also it's not necessary that paid directories are better than free directories. Things which you have to take care when doing directories submission are:

. Check your website is listed in DMoz and Yahoo Directories (Paid), if not submit your website

. Submit your website to only those directories which have PR more than 5, avoid to submit your website which have 0-3 page rank.

. Don't allow reciprocal linking

. Chose the best suitable categories for business and services

. Write the small Title and description about your business and services, which define your business in best way.

. Submit your website manually, and filled all detailed information

Sunday, November 14, 2010

Will This Kill This? What Google say about This?


One of most saying line in internet world, when a company is going to launch a new product or application. Tomorrow i.e. on Monday Facebook may announce Facebook mail, now again question arises,
Will Facebook mail kill the Gmail :) ?

At time of goo.gl launch the question was, Will this kill bit.ly ?
When Google launch the Google Instant then question was, Will this kill SEO?

I could not understand why people are more insecure than companies :) ? But one thing is sure, before lunch of any product they create good buzz about product. At least company get free publicity and more people know about product.

When same question was asked from Google about competitors and Social media. Google said,

"We always welcome our competitor, internet is a multimillion dollar industry. In future we can see more competitors. And we never waste time on how we can stop our competitor. We are focusing on creating wonderful products which people will love. And if we bring useful and wonderful products our task is done."

How to Calculate Actual CPC in Google Adwords

In Google Adwords your actual CPC (Cost per Click) bid is always less than your CPC bid. In some case it can show more than CPC, specially in display network. But usually you will find it less than your CPC bid. Lets know how it is calculated ?

Let take example of your Ad and competitor Ad

                          Bid $              Quality Score       Ad Rank

Your Ad                   3                  8                       24

Your Competitor      5                  3                       15


Your Actual CPC will be calculated as

Actual CPC = Ad Rank to Beat/Your Quality Score + 0.01$

Actual CPC = 15/8 + 0.01$

Actual CPC = 1.88 $

So your Actual CPC is 1.88 $ which is less than your CPC bid which is 3 $.

Saturday, November 13, 2010

Most Amazing Video about Facebook

I don't think you can find a better video about Facbook than this. The story of a man through Facebook, from the first day he signed the Facebook and after that what happened in his life :). When i saw this video, i laughed and smile a lot. Maxime Luere who created this video should be awarded as best video creator of 2010 :).

This video is too wonderful and i am 101% you will like this video. Watch the video and enjoy the every bit of second.

Barack Obama "The President of Social Media"


Barack Obama is not only a great leader, a great motivation but a Social Media Guru too. Barack Obama is one of the those leaders who know how to use social media? During his President election campaign he used the social media website Twitter in good way. Obama has special social media campaign team which helped him in communicating with people.

Barack Obama is also known as "Social Media President", first President in word who is in social media. In social media you can find the Barack Obama at :

Personal Website of Barack Obama
The name of the website is "ORGANIZING For America". Inside the website you can read all latest news about US Govt.

Barack Obama Blog
Barack Obama has his personal blog too. In his blog you can read the latest post about US, Obama. You can watch the video, pictures and all latest updates about US Govt.

Obama in Facebook
Obama also has Facebook Page on Facebook and more than 15,746,118 people like his page.

Barack Obama in Twitter
You can also find the Barack Obama on Twitter and has more than 5,859,632 followers.

Barak Obama On LinkedIn
In LinkedIn you can see his profile,  all work experience. In his specialty he has written "I have worked to rebuild trust in government by allowing every American to go online and see how their tax dollars are spent."

Other Social media Sites
You can also find the Barak Obama in You Tube, Flickr, Myspace too.

Obama Presence in all these social media websits clearly tell he undersatnd the power of sharing and communication through social media to people. He and his social media team not only share his message to people but also listen and answer back them.

Thursday, November 11, 2010

Google Launched the Beta AdSense Inferface to Publishers

Google has launched the beta AdSense interface to all publishers. Now you can see the new interface link on the top of your AdSense account, in case not soon you will get it can take some time.

Google Described the New Beta AdScense Interface as


In Beta AdSense Interface you can get the

More Insights
You can see more data which will help you in understanding your ad performance, you can see the graph performance which includes the impressions, CTR, clicks, total earning etc.

More Control
In new interface you can easily block or allow the types of ads you want to display in your website.

Greater Efficiency
AdSense Interface will provide the more fast results and complete the task more quickly than before.

Learn more about New Beta AdSense in Google AdSense video given below

Wednesday, November 10, 2010

Google Instant Launches "Preview" Feature

Google Instant has come up with new feature which is preview the search results with out navigating search page. Yesterday Google Launch the Instant Preview feature. This feature is little bit similar to Bing search preview. But in Google Instant you can see the entire page with images thumbnail where as in Bing search results you can see only the description of search results.

You can see the preview of website by clicking on image of magnified lens next to search results on right hand side. One good feature is that once you click on any magnified lens, instant preview will get on . Now you can see the all preview results by arrow down the navigation key or by moving mouse on lens image. Again clicking on lens,  preview feature will get disabled. Please click on the image in order to see it clearly


Other feature is that in preview results you can see images, relevant text get highlighted by “callouts” which make it easy to read. For example,  please click on the image in order to see results clearly


Google said that we are sure this new feature will make people happier in searching results. Personally i think is good move made by Google, by showing preview of website will give better idea about website. And also it's totally depend on you whether you want to see instant preview results or not.

Tuesday, November 9, 2010

Most Amazing Video about Social Media Growth

I am sure you haven't seen such a wonderful video about social media before. In this video you can see all the interesting and amazing facts about social media from Facebook to Wikipedia. The presentation style, back ground music, all figures and fact about social media are amazing.

This video is created by Eric Qualman a Social Media Guru and author of best selling book Socialnomics. I will not talk more, Just watch and enjoy every bit of second of this video

How to Create Vanity URL for Facebook Pages

Dev bhoomi Himcahal
A vanity URL is short form of URL. A vanity URL is created to point to something which is related to your business. Facebook allows you to create a vanity url for your Facebook Page.

The vanity url help you to identity the internet presence of your business.You can use your vanity URL in your business cards, email signature as well as in your website. You can directly browse your page by typing your vanity url. As admin of Facebook Page you can choose the vanity url for your Facebook Page.

But before choosing the vanity URL for your facebook page there are few things that you must know about

. Your Facebook Page must have atleast 25 Fans

. Vanity URL can only contain alphanumeric characters (A-Z, 0-9) or a period (".")

. Create a your name that closely matches the identity of your Business, Services or Brand.

. Once you have claimed your vanity url you can't change it, be very clear, specific.
Although Facebook has given sign that in future you can change your username or vanity url, but you have to follow some conditions of Facebook.

Therefore its better to choose one time user name, which clearly defines your business.


In order to create vanity url for your Facebook Page, go to Facebook User Name page

You will see the above box , now click on the pages and you will see the all Facebook pages you have, Then type the user name you want to give to your page. And then check the availability. If it is available you can save this a vanity url of your Facebook Page

For example for my Facebook Page, Dev Bhoomi Himachal, I choose the user name Dev Bhoomi Himachal and vanity url of my Facebook page is http://www.facebook.com/Devbhoomihimachal

You can check the vanity url in info page of your Facebook Page.

Monday, November 8, 2010

Google Celebrating 115 Anniversary of X-Rays



Today is the 115 anniversary of X-Rays and Google paying tribute to discovery of X Rays by showing it on Google Doodle. Google shown the Google doodle on the top of search box with picture for great invention or Festival. It can very country to country. Like Independence Day or famous festival of a country.

But do you know who invented the X-ray, if you know really you have good GK.  I don't know earlier, i searched in Google and get to Know :). The answer is

German Physicist "Wilhelm Rontgen" discovered the X-rays in 1895.

Important Google Adwords Glossary

In Google Adwords you often read the words with abbreviation, and if you don't know about these terms then it make hard to understand PPC campaign. Some of the most used Google Adwords abbreviations are :

. CPC (Cost per Click), CPC is calcuated as Total Cost/Clicks

. CPM (Cost per Thousand Impression), CPM = Cost/No. of Thousand impression

. CR (Conversion Rate), CR= Leads/Clicks

. CPA (Cost per acquisition), CPA= Cost/Leads

. CTR (Click Through Rate), CTR is calculated as Total no. of clicks/Total no of impression x 100

. MCC (My Client Center) MCC used to handle the large numbers of accounts

. Ad Rank
Ad Rank is rank of an ad in Google Network. Ad rank is calculated as, Ad rank= Bid x Quality Score

. Landing Page
As name suggests, a web page where a visitor will land when he click on your ad.

Sunday, November 7, 2010

Technorati Survey- Blogs get Most of Traffic from Facebook and Twitter

Annual survey of Technorati shows that blogs are getting maximum traffic from Facebook and Twitter. Technorati is world leading blog search engine and directory and have indexes millions of blogs.
Around 7,200 blogger participated in survey. Topic includes in survey are branding, social media vs non social media, mobile blogging, niche blogging, Twitter and Facebook for blogging.

Some of the Key Results of Survey are

. North America has maximum no. of bloggers in world 38%, US comes in 2nd having 33% of bloggers of all over world.

. Mobile blogging has shown growth this year, smart phones get 25% growth for mobile blogging.

. 65% blogger are hobbyist, 21% are self employees and 13% are part timer two third of blogger are male and 65% blogger are of age 18-44.

. Out of all social media websites Facebook and Twitter drives most traffic for Blogs. 87% of all Blogger use Facebook.

. 71% people write about only those brands, products which they approved by their personal experience.

Below you can see the entire presentation of Technorati survey

Saturday, November 6, 2010

SEOMoz- 2010 SEO Industry Survey Results

SEOMOz had shown the survey results of SEO industry for this year. More than 10,000 SEO respondents from 90 countries participated in survey, one of the biggest ever SEO survey. It was an online survey and each respondent had asked to give the answer of 45 questions. Survey includes the

. Aveargae salary for SEO professional on basic of their experience, which includes the countries US, UK, Canada and Rest of world.

. How Google is working against paid links brokers
According to SEOMOZ survey 30% of link buyer broker had sent re consideration request to Google. Means it can take few year to a website to appear again in Google.

. Total amount of money spend on SEO per year, per month, average budget for SEO campaign.

. Nofollow links in SEO

. Agency vs In-House SEO, Here SEO Agency dominates the In-House SEO, Spam Reoprts

. SEO vs Non SEO using the social media for SEO process

Please click on the image to see clearly survey results



You can read the entire 2010 SEO industry survey report on SEOMOZ

Friday, November 5, 2010

Wishing a Happy Green Diwali to All of You

green diwali

Diwali festival of lights, festival of happiness, biggest festival in India. Diwali is festival of lights, nowadays you can see electric lights to beautiful designed candles, lamps in market. At night time entire city looks amazing. Every home in India decorated by candles lights, lamps and Rangoli. I am sure if anybody see the India from moon at Diwali night, India will look most brightest country in world. :)

But i think way of Diwali celebration need some changes. If i looked 6 year back, we liked to burn crackers, firecrackers on Diwali. But in today scenario, specially in Metro cities which are one of most populated and polluted cities in India, want a change in Diwali.

Use crackers as less as you can, try to crack Eco-friendly cracker which cause less pollution and are more safe. I know children love cracker so Eco friendly crackers can be good option. Also use paper instead of plastics, give gifts and sweets in paper covers. Become environment friendly and Celebrate this Diwali as Green (Eco friendly) Diwali. Happy Diwali to all of you !

Thursday, November 4, 2010

How companies are Using Social Media for CSR

Check out few examples of companies which are using social media like Facebook and Twitter for CSR.
How companies are doing CSR in Social Media

Technorati Claim Token AV4TMBXQMU9P Number.

Why 404 Page is Important for a Website ?

How many times you have noticed when you search, click any link and see page 404 not found. You will see 404 page when you write wrong url, link of web site has broken or had been removed from website. It is called a 404 page because in response to a request for a missing or broken page, web server send a HTTP status code of 404 to indicate that page is not found.

Create useful 404 Pages for your Website

404 page help the visitors if they type wrong url for your web page or link of your web page is broken. You can customize the 404 page and can provide the necessary information people are looking for.

Try to make search box in your 404 page so that people can easily search for page they are looking for. Some of the good examples of 404 pages are


404 Page of Ateaseweb.com

404 Page of Alt-web.com

You can see both 404 Pages provide the search box and good informative content to help the visitors. In second 404 Page you can see the link to site map of website. So create useful 404 Page for your website with helpful information to easily find out your web page.

Wednesday, November 3, 2010

Websites which have Google Page Rank 10

Google Page Rank is one of the important algorithm in order to determine the search engine result position (SERP). You can know more about Page Rank in my previous blog post. And to get a good page rank for a website is really tough task, a website having page rank of 7-8 is said to be a very good page rank website.

But do you know there are few websites which have Google PR of 10. Means maximum page rank a website can get. And out of millions of  websites in internet there are only few websites which have Google PR of 10. You can't find more than 20 websites which have PR 10, some of these are :

Google Search

CNN.com

Adobe - Adobe Flash Player

Adobe - Adobe Reader Download

US Government website

National Portal of India

Facebook

Wide Web Consortium

AddThis Social Bookmarking Sharing Button

Europeana.eu
Europeana is a website about idea and inspiration. This website is linked to 6 million digital items which includes text, images, videos, sounds etc.

Group of Eight
The group of eight is website of coalitions of all leading Australian Universities.

Tuesday, November 2, 2010

Have you Tried the New Search Engine "Blekko"


Blekko- We Hate Spams

"Blekko" become the hottest news in search engines industry. Yesterday new search engine "Blekko" went live. In press conference, Blekko clearly told the audience that why you search on Blekko. Blekko said we will limit spammed results, low quality websites in search results. Blekko said we don't provide you more crawled search results than Google. But yes if you search for a query we can provide you best 50 results for that particular query.

Blekko.com has raise $ 24 million from venture capital firms and angel investors. Blekko also talked about the search engine industry, some of the points they highlight in their press conference are :

. Search engine industry is of more than $ 10 Billion, so even if we get small percentage of it is good enough for us.

. Google is no. 1 search engine having 70% market share and Bing comes in 2nd position with 20% market share. We are looking for 3rd position for Blekko.

Blekko CEO Mr. Rich Skrenta said, Our initial goal is to identify the best 50 websites for top 100,000 search categories. Mr. Skrenta told that Blekko goal is to become the no.3rd search engine in world. Lets see how much success Blekko will get in future.

Monday, November 1, 2010

Know about Google Search and Google Display Network in Adwords

In Google Adwords campaign, Google shows the ads in two types of networks. First one is Google Search Network and second is Google Display Network. You can run your campaign on Google Search network and display network as well as on both networks.

Google Search Network
Includes, Google search and all Google search partner website. For example AOL, Ask Jeevs, Google custom search for individual website. Google search networks works on contextual targeting, means keywords based targeting.

Google Display Network
Includes all the partner websites of Google, including Google owned website like You Tube, Orkut, Blogs, Gmail, other website like New york times, about.com etc. In Display network Google automatically adjust your ad in all the partner website of Google which relevant content to your campaign.

In display networks can choose text, banners, videos, multimedia ads for your online advertising.

In order to take the maximum benefit of Google Adwords use both Google Networks. Regular monitoring and keywords optimization can help you in increasing the ROI of your campaign.