Importance of Title and Description Tags in SEO

In SEO title and description tags play very important role. Title and description tags will appear in search engine result. Title tag is first bold line you see in search engine result and description tag is the description you see below the title in the search result. When search query matches to your title and description, those keywords get bold in search results.

Write down title and description tags which define your page in best way. Some of important things which you should take care about writing title and description tag are:

Unique, Accurate Title and Description tags
Write down unique title and description tags for each page. Since every page in your web site is different, so write down the unique description and title tag for your each page. Accuracy is also important, make sure your title and description tag define content of your web page in best way.

Short Title and Description Tag
Don't write long title and description tag for your page. For title tag your length should be between 60-70 characters including spaces and for description tag your length should not exceed more than 140 characters including spaces.

Use Title, Description Tag in best way
Description tag is one of the most important tag in SEO. Don't write down your description tag full of keywords. It should be written as description. You can also use your special offer, contact no. in your description Tag.

Write the most important keywords of your business in starting of title tag and try to use two three main keywords phrases in your title tag. Again avoid to write long title tag for your business.